Marketing Internship for LEGO Nordic - Spring 2019

LEGO Koncernen


Denmark, Billund


Job ID




Are you planning to make a career for yourself within marketing? This is a unique opportunity to acquire practical, first-hand and broad marketing knowledge in one of the world’s most well-known and loved toy brands.
Work with the complete marketing value chain
You will join the Nordic Marketing team spanning Brand, Trade, Digital - and Event Marketing and Performance Management. We prepare and further develop marketing plans for the LEGO Group in Nordic markets.

As a Marketing Intern, you work closely with our Brand Management team and Digital Marketing team, who will ensure that you work with various marketing tasks, functions and tools. This may include:

• Sales Tracking and analysis of consumer and shopper behaviour
• Campaign planning and follow-up
• Digital asset handling and versioning
• Social media moderation
• Preparing our bi-annual kick-off meetings with sales
• Digital tracking of e.g. social media performance
• Preparing bi-annual brand catalogues for retail stores
• Driving localization-process of global assets (e.g. TVCs and content)
• Various ad hoc and day-to-day marketing assignments

Creativity in everything we do
At the LEGO® Group, we are all about a sense of adventure and wonder and what you can achieve if you really put your heart and soul into it. We believe that the more you enjoy what you do, the more extraordinary your work will be. In our Marketing team, we constantly use our creativity to challenge and look at things in new ways.

This is a full-time 6 months position at the LEGO Headquarters in Billund, which runs from August to December 2019.

Responsible and energetic
To succeed in this exciting internship, you:

• Must be enrolled in Danish University, most probably studying at a graduate level and are taking courses in marketing (cand.merc., cand.ling.merc. or similar) and the internship must count for a certain number of ECTS
• Are comfortable working with several stakeholders and get up to speed with the tasks quickly
• Are able to work independently and at the same time as part of a team, and you must have great social and communication skills
• Have strong analytical skills and are able to understand and draw conclusions from complex data
• Are responsible and have a high energy level, and you speak and write English at business level

Building the foundation of my career brick by brick:

"My experience at LEGO has been a great journey from where I can bring many learnings to the next steps of my career. LEGO has showed me that caring about well-being and having fun can be a big part of delivering business results." says Intern Jakob Skovbjerg Kjeldgaard

Join the global family of LEGO

In the LEGO Group, we succeed together, and you will be part of a global family where you can use your creativity and enjoy a fun working environment. We look very much forward to reading your application - please use the APPLY NOW button above or below, and please remember to attach your application, a list of your grades and a current CV. Please specify when you would be interested in the internship.

This position was posted 15.03.2019 and may be online up to ten weeks following this date. We do not have application deadlines on any of our positions. We take candidates into the recruitment process continuously and close the position down once we have found the right candidate.

If you have any questions related to the position you are welcome to contact Senior Brand Manager, Gitte Borgholm Knudsen at +45 5215 9514


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LEGO Koncernen - hurtigt overblik

LEGO Koncernen
LEGO Koncernen
LEGO Koncernen er en privatejet, familieejet virksomhed med hovedsæde i Billund og globale kontorer i Enfield i USA, London i Storbritannien, Shanghai i Kina og Singapore. Virksomheden blev grundlagt i 1932 af Ole Kirk Kristiansen og med den ikoniske LEGO® klods er virksomheden en af verdens førende producenter af legemateriale.

Aastvej 1
7190 Billund
Logo: LEGO Koncernen
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