I am a product designer with more than 10 years of experience designing software products. My experience spans a wide variety of SaaS projects, custom applications and websites. I have worked for more than 4 years in the financial sector, 3 years under Microsoft MCS, 2 years developing projects for startups and many others designing websites.
Currently, I collaborate closely with the CEO, IT area and marketing team to develop the vision of the products. I am responsible for the creation and validation of ideas, heuristic analysis of products in use and the UI/UX design of new products.
Achievements:
Creation of the company’s digital ecosystem vision. Design of the company’s product roadmap. Redefinition and design of prospect qualification flows. Conceptual definition of a mobile application for clients.
Work area:
IT - Software
Period:
juni 2021
-
now
2017
-
2021
Product Designer
Formiik
I was responsible with the CTO and PO to develop the vision of the new SaaS products of the company. I was part of the team responsible for the compilation of requirements and the functional definition of the products and I was responsible for both the execution of the UX research and the UX design activities carried out, as well as leading the development of the UI proposals.
Achievements:
Design of an omnichannel platform specialized in the origination of
financial products. Creation of an innovative concept to implement workflows with no-code. Creation of a mobile app for monitoring field agents in the financial sector. Implementation of a new style guides & design patterns for the company’s applications.
Work area:
IT - Software
Period:
november 2017
-
juni 2021
2014
-
2017
UX Consultant
Mobiik
I worked under Microsoft MCS and projects run by Mobiik, being responsible for research of the feasibility of new products, requirements validation and UI/UX designs.
Achievements:
Creation of several tools to advance internal UI/UX processes. Implementation of new UI/UX standards. Design a new agile methodology for low-cost projects. Feasibility analysis for the redesign of the Pemex (Mexican oil) intranet. Design of a web app for managing the training of Walmart employees. Design of a mobile application for managing the inventory of the Arca warehouse. Design of a school management system for Harmon Hall. Design of a web app for the management of goals of the PGR (Attorney General’s Office) employees. Design of a web and mobile SaaS for hiring artists in Mexico and the United States.
Work area:
IT - Software
Period:
juli 2014
-
november 2017
2014
-
2014
UI/UX Designer
Samodaca Group
I was responsible for understanding the group’s needs and their customers to optimize and maintain their websites.
Achievements:
Design and development of the Credicar website. Proposal design for the websites of the companies Kamaji and Pulso Inmobiliario.
Work area:
IT - Software
Period:
januar 2014
-
juli 2014
My skills and abilities
Skills
agile designbusiness understanding and analysiscopywritingcritical thinking and problem solvingheuristic analysishigh impact prototypinghtml and css encodinginformation architectureleadershipnegotiation and decision makingoral and written communicationsprioritization and time managementproduct vision and roadmapquick sketchsearch engine optimizationteamwork and collaborationusability testinguser experience designuser flow and wireframinguser interface and interaction designuser research
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